Président @ MCF Consulting

Brazilian. Born in rio de Janeiro. Based in São Paulo.

The main opinion maker on the luxury and premium business in latin america and the most requested consultant, lecturer and columnist for various magazines and newspapers on the subject in the region. Graduated in business administration, he has been acting in the areas of operations management, business development , marketing, sales and communication since 1987. In brazil, he worked as an executive for companies such as eds (electronic data systems ) and louis vuitton, company for which he also acted in 12 latin american countries. Till this day he remains as the youngest person in lvmh history to occupy a presidency post, having assumed the position of ceo of louis vuitton brazil at age 30.

Founder of MCF Consulting in 2001, which became the reference company in the region and the absolute leader in the brazilian market, providing consulting and training services for various market segments. Among its clients are companies such as General Motors, Mac, Swarovski, Tiffany, Tam, Nextel, Natura, Apothecary, among others . The most recent cases developed, focused in latin America, were Nissan , Mastercard and Samsung.